Arts Advocacy 101 | April 21

Advocacy is about educating and informing elected officials, the public, community partners, and the media about the importance of arts and culture. It is up to artists, creatives, arts & cultural organizations, and our supporters to educate elected officials on the value of arts & culture, and the impact it makes in our communities.

Effective advocacy involves the ability to rally people around a single issue or goal, and to communicate those issues with legislators and decision makers. Participants in this session will learn the essential basics and strategies needed to be an effective advocate. The session will cover key areas:

  • Understanding the basics of advocacy
  • Developing an advocacy strategy
  • Cultivating relationships with legislators, legislative staff, and policy makers
  • Communicating with elected officials, the public and the media

Ron P. Muriera is the owner of RPM Consulting, a sole proprietorship business providing consulting services focused on arts & cultural planning, fundraising, advocacy training, board development, program evaluation, and strategic planning. With an emphasis in the areas of arts & culture, civic engagement, and racial and social equity, RPM Consulting’s mission is to create a healthier, better educated and more equitable and inclusive society.

Ron currently serves as Board Vice President on two statewide advocacy organizations: California Arts Advocates and Californians for the Arts and is also co-founding core member of San José Arts Advocates. He is a former San Jose Arts Commissioner having held the positions of Vice Chair and Public Art Committee Chair.

Cost: With the generous support of our funders, SVCreates is able to offer this webinar at a reduced rate.
Santa Clara County Artists and Arts Organizations: FREE
Registrants outside Santa Clara County: $10

Learn more and register to participate here.

  • Date: Wednesday, April 21
  • Time: 1:00pm - 2:30pm
  • Location: Online
  • Cost: Free