Join Andy Robinson and Julie Ha Truong on January 11, 2022 to learn how to identify and engage potential supporters, develop compelling messages, and deliver them effectively.
Even in the era of social media, the most effective marketing strategy is word of mouth. How can we do this successfully when people’s time is so constrained and their patience can be short?
Regardless of your role – board, staff or volunteer – you can represent your organization more effectively and encourage positive buzz both online and off. Learn how to identify and engage potential supporters, develop compelling messages, and deliver them effectively. We will discuss:
- Listening: the most valuable communications skill
- Goal setting and target audience
- Communications message and plan
- Pitching your organization one on one
- Public speaking without fear (well, with less fear)
Andy Robinson provides training and consulting for nonprofits, businesses, and government agencies. Over the past 26 years, Andy has worked with clients in 47 US states and Canada.
Since pandemic began in March 2020, he has designed and facilitated more than 100 online meetings, webinars, and remote workshops covering a variety of topics, including fundraising, board development, marketing, leadership development, facilitation, planning, and train-the-trainer programs.
Andy is the author of six books, including Train Your Board (and Everyone Else) to Raise Money, www.trainyourboard.com. His latest is What Every Board Member Needs to Know, Do, and Avoid. He lives in Plainfield, Vermont.
Julie Ha Truong, M.P.P., is the founder of Leadership Savvy. For 20 years Julie has worked with thousands of leaders in meeting their goals to build a better life and world. Her background is in leadership and strategy consulting, as well as executive coaching and recruiting. She has worked across sectors, public, private, and non-profit. Making a difference in multiple industries including healthcare, education, arts and culture, government relations, workforce and community development. She has a Masters in Public Policy in Management and has been on the faculty of American Jewish University’s MBA School.
Learn more and register here. FREE for individuals and organizations based in Santa Clara County. $10 for registrants outside Santa Clara County.
For questions, contact Alyssa Erickson: firstname.lastname@example.org